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SeerFlow is a connected decision-intelligence layer for Indian D2C brands. It brings commerce, payment, delivery and cost context together so founders and operators can investigate cash flow, RTO patterns, settlements and contribution economics without depending on manual reconciliation as the only source of truth.

Go Beyond Sheets does not mean spreadsheets are bad. It means a growing business should not depend on copied exports, delayed updates and manual reconciliation before every important decision. Sheets may stay in the workflow; they stop being the fragile intelligence layer.

Connect the supported commerce and payout sources, then provide any required opening-cash or cost inputs. SeerFlow uses observed order and payout timing to build a forward cash view with its assumptions visible. It does not claim to read a live bank-account balance unless an authoritative bank source is connected.

Start by connecting order and shipment history so RTO can be examined by pincode, courier, product and other available patterns. SeerFlow helps surface where returns are concentrated before the next decision. The actual impact and the right intervention depend on the brand's connected history and operating policy.

Unit economics follows an order from revenue through relevant variable costs such as product COGS, payment fees, shipping, returns and ad spend. Contribution layers show what remains before fixed costs. SeerFlow uses connected records and explicitly supplied cost inputs, and keeps missing inputs visible instead of presenting them as zero.

SeerFlow connects Shopify, payment and logistics sources including Razorpay and Shiprocket, and both Google Ads and Meta Ads for ad spend, so contribution is measured after acquisition cost. Amazon and Flipkart settlement workbooks are separate from a live marketplace API connection. Availability for your account is always shown in the in-product Providers screen.

No. SeerFlow complements the commerce, payment, logistics, OMS and finance systems that run operations. Its role is to connect their business context so a founder can understand what changed, why it matters and where to investigate next.

SeerFlow offers a 14-day free trial with no credit card required. Current paid tiers and included capabilities are shown in the pricing table on this page; choose the plan that matches the sources and operating depth your team needs.

SeerFlow is designed around tenant isolation, encrypted transport and storage, bounded provider access and documented deletion controls. The privacy policy explains how connected and website data is handled. For a formal compliance or security review, contact SeerFlow for the current evidence package rather than relying on a broad marketing claim.